Conversations that Provide Context
Featuring:
Derrick Feldmann, M.A.‘04
Managing Director, INFLUENCE | SG, and Managing Director, Ad Council Edge
Watch recording of webinar
Event Description
As we search for context in our transforming world, what role does philanthropy play? Broadly understood to encompass the human voluntary spirit, philanthropy is responding in a variety of ways to the current global crisis today. How is it doing and what role will it have in the world that is emerging?
We will engage figures who have important perspectives on how philanthropy affects our civic life now and moving forward. We hope to learn from these varied viewpoints. Join us for these live conversations so you can ask questions, engage with others, and inform your own perspective on our changing context during this crisis.
The Corporate Social Mind: How Companies Lead Social Change from the Inside Out
A new book just released by Fast Company Press, The Corporate Social Mind: How Companies Lead Social Change from the Inside Out, uncovers the eight traits a business must cultivate to develop a corporate social mindset required today. Co-authors Derrick Feldmann and Michael Alberg-Seberich interviewed the top professionals who are reengineering how social change happens within and outside companies. Learn how you can infuse social impact into every decision and ensure marketing/communications teams are collaborating so that social change can truly occur.
The Corporate Social Mind Report
This new and ongoing research study examines the public’s expectations of business in a new era created by the pandemic (COVID-19) and focus on racial equity, how companies should approach the development of goods and services in the face of these expectations, and how a social mindset should be woven throughout every company's leadership and operations. Ongoing analysis of these trends and shifting consumer expectations will occur throughout the year in various countries during critical moments. The research was fielded on June 20, 2020 and provides a fresh perspective on today's social issues (race/social justice, environment, voting and guns) and expectations.
About Derrick Feldmann
Derrick Feldmann is a sought-after speaker, researcher and advisor for causes and companies on social movements and issue engagement. He regularly speaks at events and organizations throughout the country and around the world on how causes and companies can drive public interest for social issues.
He is the author of two books, Social Movements For Good: How Companies and Causes Create Viral Change and Cause for Change: The Why and How of Nonprofit Millennial Engagement. A third, The Corporate Social Mind, will publish by Fast Company Press in June of 2020.
Derrick has been recognized as a leading researcher in cause engagement for more than a decade. His work is regularly cited by such outlets as Forbes, Fast Company and The Wall Street Journal and as a reliable source of data on today’s cause engagement. He leads the research team for Influencing Young America to Act, a study of how young adults are influenced by and influence others to support social movements. During the prior 10 years, he led the research team for the Millennial Impact Project, producing the comprehensive Millennial Impact Reports on how the generation has engaged with causes from varying perspectives.
Derrick currently splits his time between INFLUENCE|SG and the Ad Council. Derrick is the Managing Director of INFLUENCE|SG a movement design studio working with leading brands and causes to research, ideate and test new movement approaches and the Managing Director of Ad Council Edge, the Ad Council’s strategic consulting division that advises during the formative stages of public engagement programs.