• Skip to Content
  • Skip to Main Navigation
  • Skip to Search

IUPUI IUPUI IUPUI

Open Search
  • About
    • Mission, Vision, & Values
      • Strategic Plan
    • History
    • Board of Visitors
    • Employment
    • Diversity, Equity & Inclusion
      • Anti-racism Statement
  • Admissions
    • How to Apply
      • B.A. in Philanthropic Studies
      • M.A. in Philanthropic Studies
      • Graduate Certificates
      • Ph.D. in Philanthropic Studies
      • PhilD, Professional Doctorate in Philanthropic Leadership
    • Financial Aid & Scholarships
      • Pitch Your Passion Competition
      • B.A. Scholarships
      • M.A. Scholarships
      • Doctoral Fellowships & Grants
      • AmeriCorps
      • Professional Doctorate Funding
    • Explore Career Options
    • Visit Us
  • Academics
    • Degrees & Programs
      • B.A. in Philanthropic Studies
        • Capstone ePortfolio Showcase
          • 2023 ePortfolios
          • 2022 ePortfolios
        • Honors Program
      • M.A. in Philanthropic Studies
      • Accelerated B.A./M.A. Program
      • Certificates & Minors
        • Undergraduate Certificates
        • Undergraduate Minor
        • Graduate Certificates
        • Doctoral Minor
      • Dual Degree Programs
      • Ph.D. in Philanthropic Studies
        • Ph.D. Students
        • Dissertations
      • PhilD, Professional Doctorate in Philanthropic Leadership
        • Courses
        • Faculty
        • Cohort Schedule
    • Core Faculty
    • Experiential Learning
      • Internships
      • Study Abroad
      • Study Away Course
    • Career Services
      • The Patterson Foundation Fellowship
  • The Fund Raising School
    • Courses & Seminars
      • Schedule
      • Course Locations
      • How to Register
      • Our Faculty
    • Customized Training
    • Certificates
      • Fundraising Management
      • Fundraising Leadership
      • Nonprofit Executive Leadership
      • Digital Fund Raising
      • Data for Good
        • Workshops
      • Accreditation
    • Webinars
    • Scholarships
      • Dottie Rosso Scholarship
      • Hank Rosso Scholarship
      • Certificate in Fund Raising Management Scholarship
    • First Day Podcast
      • Listen with the App
  • Research
    • Latest Research
    • Research by Topic
    • Ongoing Research
    • Partnerships
    • Philanthropic Studies Library
    • Research Funding
  • Institutes
    • Lake Institute on Faith & Giving
      • Insights Newsletter
    • Mays Family Institute on Diverse Philanthropy
      • Black Philanthropy Month
    • Muslim Philanthropy Initiative
      • Programs and Publications
        • Community Collaboration Initiative
        • Muslim Collaboration Prizes
      • Council of Advisors
      • Fellowships & Awards
        • Doctoral Dissertation Fellowship
        • Emerging Scholars Award
        • Zakat Foundation Institute Fellowship
      • Research & Symposiums
        • Symposiums
      • Staff
    • Women’s Philanthropy Institute
      • About
        • WPI history
      • Council
      • Research
        • Newest Report
        • Research Highlights
  • Alumni & Giving
    • Get Involved
      • Alumni Board
        • Join the Board
      • Contact
      • Distinguished Alumni Award
      • Share Your Success
    • Ways to Give
      • Areas to Support
      • Donor Bill of Rights
  • News & Events
    • News & Media
      • First Day Podcast
      • Newsletters
        • Philanthropy Matters Newsletter
          • 2023 Issues
          • 2022 Issues
          • 2021 Issues
          • 2020 Issues
      • Blog
    • Events
      • Philanthropy Research Workshop Series
        • Fall 2023
        • Spring 2023
        • Fall 2022
        • Spring 2022
        • Spring 2021
      • Perspectives on Philanthropy Discussion Series
      • Higher Education and Philanthropy Initiative
  • People Directory
  • Contact Us

Lilly Family School of Philanthropy

  • Home
  • About
    • Mission, Vision, & Values
    • History
    • Board of Visitors
    • Employment
    • Diversity, Equity & Inclusion
  • Admissions
    • How to Apply
    • Financial Aid & Scholarships
    • Explore Career Options
    • Visit Us
  • Academics
    • Degrees & Programs
    • Core Faculty
    • Experiential Learning
    • Career Services
  • The Fund Raising School
    • Courses & Seminars
    • Customized Training
    • Certificates
    • Webinars
    • Scholarships
    • First Day Podcast
  • Research
    • Latest Research
    • Research by Topic
    • Ongoing Research
    • Partnerships
    • Philanthropic Studies Library
    • Research Funding
  • Institutes
    • Lake Institute on Faith & Giving
    • Mays Family Institute on Diverse Philanthropy
    • Muslim Philanthropy Initiative
    • Women’s Philanthropy Institute
  • Alumni & Giving
    • Get Involved
    • Ways to Give
  • News & Events
    • News & Media
    • Events
  • Search
  • People Directory
  • Contact Us
  • Home
  • The Fund Raising School
  • Courses & Seminars
  • The Fund Raising School Courses
  • Effective Marketing for Successful Fundraising

Effective Marketing for Successful Fundraising

Through effective fundraising marketing, donors receive consistent, compelling messages that build trust, deepen understanding, and strengthen involvement and support for the mission, especially during times of crisis. This course is specifically designed to address the relationship between fundraisers and the marketing team. Fundraisers and the marketing team will work collaboratively to apply key marketing strategies, including developing print, digital, and event-based media to meet specific development goals. As a team you will also learn to communicate these messages to constituencies and media outlets effectively in good times and in crisis, and further develop metrics and strategies for measuring effectiveness.

This course is specifically designed for one fundraiser and one marketing team member from an organization to attend together.

Certificates: Non Certificate Course

Course Dates
LocationDatesCostRegister
Virtual (Live)October 09, 2024 - October 30, 2024$990.00Registration opening in early 2024

Important Registration Instructions

With each fundraiser staff member registration, a complimentary marketing team member registration is included. The registration form will have space for you to enter your marketing team member’s information.

Course Details

Please review the attendance policy and cancellation/transfer policy before registering.

Schedule

The live, virtual class is held over four sessions from 2 p.m. to 5 p.m. Eastern and hosted using the Zoom platform.

Session 1: Wednesday, October 9, 2024
Session 2: Wednesday, October 16, 2024
Session 3: Wednesday, October 23, 2024
Session 4: Wednesday, October 30, 2024

Agenda

For a complete agenda, email tfrs@iupui.edu.

CFRE Education Points

Full participation in many of The Fund Raising School’s courses fulfill education point requirements for Category 1.B-Education of the CFRE International application for initial certification and/or recertification.

12.0 CFRE Education Points

IMPORTANT REGISTRATION NOTE: Tuition payment is due before the class begins and may be paid by credit card or check. All cancellations and transfers are subject to an administrative fee of $275.

  • Courses & Seminars
    • Schedule
    • Course Locations
    • How to Register
    • Our Faculty
  • Customized Training
  • Certificates
  • Webinars
  • Scholarships
  • First Day Podcast

Lilly Family School of Philanthropy social media channels

  • Faculty
  • Twitter
  • Facebook
  • Instagram
  • YouTube
  • LinkedIn

Indiana University

Accessibility | Privacy Notice | Copyright © 2023 The Trustees of Indiana University