Principles & Techniques of Fundraising

Maximize your fundraising success through this timeless course that teaches the tried-and-true practical skills of effective fundraising. Strengthen your fundraising abilities by learning proven fund development tools, and draft a specific fundraising plan to grow your organization. This course serves as the foundation for the rest of the curriculum.

Certificates:

When and where

LocationDatePriceRegistration
November 1, 2021November 4, 2021$1,595Register
December 6, 2021December 9, 2021$1,595Register
January 10, 2022January 13, 2022$1,595Register
January 10, 2022March 6, 2022$1,645Register
January 18, 2022January 21, 2022$1,595Register
February 7, 2022February 10, 2022$1,595Register
February 22, 2022February 25, 2022$1,595Register
March 14, 2022May 8, 2022$1,645Register
March 28, 2022March 31, 2022$1,595Register
April 5, 2022May 24, 2022$1,595Register
April 18, 2022April 21, 2022$1,595Register
May 16, 2022May 19, 2022$1,595Register
June 6, 2022July 31, 2022$1,645Register
June 13, 2022June 16, 2022$1,595Register

Course Details

Principles & Techniques of Fundraising is offered in the following three formats:

In-person Schedule
The in-person class is four days in length.

Day 1: 8:30 a.m.–5 p.m.
Day 2: 8:30 a.m.–5 p.m.
Day 3: 8:30 a.m.–5 p.m.
Day 4: 8:30 a.m.–5 p.m.

Online Schedule
The asynchronous online course is eight weeks in length.

Each week you'll have a course module to complete. Each module consists of:

  • readings from a PDF study guide
  • viewing a pre-recorded narrated presentation
  • completing a 10-question quiz where you must score a 7 or higher
  • engaging in forum discussions with others
  • and submitting assignments.

More details about the online format and requirements may be viewed here.

Virtual Class Schedule
The live, virtual class is held over eight Tuesdays from 2pm to 5pm Eastern and hosted using the Zoom platform.

More details about the virtual format and requirements may be viewed here.

View the in-person class agenda.

View the online course agenda.

View the virtual course agenda.

The location next to each course date indicates if the course is being held in-person (e.g. city name) or online.

For in-person classes, please click on the city name for further details and recommended hotel accommodations.

Registrants for in-person, online, and virtual dates will receive complete course logistical information upon registration.

Full participation in many of The Fund Raising School’s courses fulfill education point requirements for Category 1.B-Education of the CFRE International application for initial certification and/or recertification.

Principles & Techniques of Fundraising qualifies for 27.0 CFRE Education Points/Hours.

IMPORTANT REGISTRATION NOTE: Tuition payment is due before the class begins and may be paid by credit card, check, or purchase order. All cancellations and transfers are subject to an administrative fee of $275.

The baseline course for all of The Fund Raising School courses.

Our trademark course—the definitive training program for fundraisers

Recognized internationally, Principles & Techniques provides you with the foundation and inspiration to achieve your organization's financial goals. This course presents the total framework for operating an accomplished fund development program. In just four days you will gain A-through-Z knowledge and skills that are essential for fundraising success.

You’ll learn how to

  • Identify and validate prospective donors
  • Manage the fundraising process
  • Use research to match a donor’s interests and needs with your nonprofit’s mission and goals
  • Build an annual fund donor base that keeps on giving
  • Manage the process of raising money
  • Recognize planned giving benefits to your donors and to your nonprofit
  • Structure a successful solicitation
  • Respond to challenges and ethical dilemmas with professional skill

What you’ll receive

  • On a flash drive, a study guide plus an accompanying workbook
  • Gift club ideas
  • Board strengths inventory
  • Donor evaluation forms
  • Invaluable bibliography from the Indiana University Lilly Family School of Philanthropy
  • Formulas for establishing best-practice benchmarks
  • A chance to network and build long-lasting, cross-mentoring relationships with other professionals

The Fund Raising SchoolThe Fundraising Cube

The Fundraising Cube is a colorful desktop reminder of The Fund Raising School’s internationally-regarded fundraising management process. This handy reference is a source of pride for alumni.